Rolex Datejust 31 278343RBR Yellow Gold Stainless Steel Olive Green Diamond Roman Dial Jubilee Diamond Bezel (2026)

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By Rolex

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The Rolex Datejust 278343RBR is a sophisticated blend of luxury and contemporary style, crafted from stainless steel and yellow gold. Its 31mm case is highlighted by a domed yellow gold bezel set with diamonds, adding a refined touch to its iconic silhouette. The RBR suffix in the reference denotes a bezel set at the factory rather than added afterwards, a distinction collectors treat as decisive on gem-set Rolex. Introduced in 1945, the Datejust was the first self-winding wristwatch to show the date in a window on the dial, and this execution pairs the durability of steel with yellow gold cast in Rolex's own foundry, a combination the Datejust has carried almost since its introduction. The standout olive green dial features diamond hour markers, offering an earthy and understated aesthetic.

The date window at 3 o'clock, magnified by Rolex's signature Cyclops lens, ensures optimal legibility, while the Jubilee bracelet, designed in 1945 for the Datejust itself, enhances both elegance and comfort with its polished five-link design. Perfectly balancing functionality and luxurious design, the Datejust 278343RBR is a timeless statement piece for those who appreciate bold yet refined timepieces.

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This is the only dial on the reference where the stones do not stand at the hours. Reference 278343RBR is the 31mm Datejust in a combination of stainless steel and yellow gold with a domed bezel set with diamonds, and this configuration carries an olive green dial with a full Roman sequence whose large VI is set with diamonds, on the Jubilee bracelet. Every other gem-set dial here puts its stones where the markers go. This one puts them inside a numeral and leaves the sequence intact, so the watch reads its hours the way an undecorated Datejust does while still carrying gems inside the crystal as well as around it. On the Jubilee the arrangement becomes more particular still, since the bracelet repeats at a finer interval than anything else on the watch and hands the eye a rhythm the dial has deliberately broken.

Green is the hardest ground Rolex applies at this size, and the placement of the stones is what keeps it from turning busy. Olive is a deep, slightly grey green, laid down as an opaque lacquer in thin coats so it holds an even tone across the domed surface of the dial, and it absorbs far more light than the pale grounds offered alongside it. Against that, gold numerals carry well and diamonds carry emphatically, which is why setting the whole hour ring would have overwhelmed the ground. Opening only the large VI concentrates the brightness at a single point and lets the rest of the dial stay green. The Jubilee bracelet then works in the opposite direction. Its five-piece construction runs roughly twice the component count of the Oyster across the same width, with polished gold rows down the middle flanked by brushed steel, so it returns light at short intervals continuously along the wrist. Between a bracelet that repeats constantly and a bezel that repeats constantly, the dial is the only part of the watch that does not, and the single set numeral is what marks that out as intentional rather than plain. The case is steel with gold at the bezel, crown, bracelet center rows, numerals and hands, all of it solid rather than plated. The Jubilee was introduced with the Datejust in 1945 and is native to the model rather than borrowed from another.

What the watch does mechanically is narrow and old. It shows the time and it shows the date, and the date advances in an instant at midnight rather than rolling over through the hours on either side of it, the mechanism the model was built around in 1945 and the source of its name. The disc behind the aperture is matched to the olive ground so the window does not read as a bright hole punched into a dark surface, and the frame around it is drawn for a 31mm dial rather than scaled down from a wider one, which keeps it from crowding the numerals at its shoulders. Above it the Cyclops lens, fitted to the model since 1953, enlarges the numeral roughly two and a half times. Setting the date runs through the winding crown at a dedicated position, so the hands stay where they are and nothing has to be pressed or picked at from the side of the case. The movement is self-winding, with a power reserve of approximately 55 hours, and it was designed for this diameter rather than adapted to it. A smaller barrel holds less energy and a smaller rotor takes in less of it from a given arm movement, which makes a watch of this size better suited to being worn steadily than to sitting in a drawer between wearings. The crown screws down.

The Jubilee arrived with the Datejust in 1945, made for the model at its introduction and never fully separated from it since, which is why a Jubilee on a Datejust reads as correct in a way it does not on anything else in the range. The model itself was the first self-winding wristwatch to show the date through a window, and it has run continuously ever since. The 31mm case falls between the 28mm Lady-Datejust and the 36mm original, and the 278000 generation took over from the 178000 series in 2018 with a revised case and bracelet. Rolex registered the name for its steel and gold pairing in 1933, reasoning that the steel supplies the structure and the gold supplies everything visual, and the split still holds on this watch precisely. Green has become a fixed part of the model vocabulary over the last decade after appearing only intermittently before that. Within the generation, 278343RBR is the steel and yellow gold reference wearing the diamond-set domed bezel, and the olive ground is offered on it both this way and with the numerals removed in favor of set markers. Between the two, the Roman version is the one that keeps a conventional dial layout, which is not the version most buyers expect a diamond bezel to be paired with.

This configuration suits a buyer who wants the bracelet and the bezel to carry the display and the dial to stay readable. The Jubilee is the more decorative of the two bracelets and the diamond bezel the more decorative of the two bezels, so committing to both and then holding the dial to a plain Roman sequence with one set numeral is a specific taste rather than a default. Watches assembled the other way round are far more common: a plain bracelet under a fully gem-set dial, where the ornament is concentrated inside the crystal and the wrist stays quiet. This is the inverse of that. It also wears larger than its diameter suggests, since the Jubilee narrows toward the clasp and follows a smaller wrist closely, which keeps a 31mm case sitting flat rather than perched. Buyers move to it from two directions. Some come from the plain olive dial wanting a single point of brightness, and some come down from the fully set markers wanting their numerals back. Both find the same watch waiting.

Reference Number
278343RBR
Model Family
Datejust 31
Movement
Automatic
Case Material
Yellow Gold & Stainless Steel
Bracelet Material
Yellow Gold & Stainless Steel
Dial
Olive Green Diamond
Case Dimension
31mm
Year
2026
Condition
New
Box & Papers
Original Box, Original Papers

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