Rolex Day-Date 228396TBR Platinum Diamond Bezel Diamond-Paved Dial (2023)

$162,500.00
By Rolex

BOUTIQUES IN NYC, MIAMI & BEVERLY HILLS


100% CERTIFIED AUTHENTIC


WRIST AFICIONADO WARRANTY


The Rolex Day-Date 228396TBR is a dazzling display of refinement and prestige, crafted entirely in 950 platinum, the most precious metal in Rolex's repertoire. Measuring 40mm, its case exudes sophistication, featuring a diamond-set bezel that amplifies its brilliance. The diamond-paved dial, adorned with baguette-cut blue sapphire hour markers, serves as the centerpiece of this extraordinary timepiece, embodying the perfect blend of opulence and precision.

True to the Day-Date legacy, it features the iconic day display at 12 o’clock and date window at 3 o’clock, seamlessly integrated into the sparkling design. Paired with the signature President bracelet, crafted in platinum and equipped with a concealed Crownclasp, the watch delivers unmatched elegance and comfort. Released in 2023, the 228396TBR is a pinnacle of luxury and exclusivity, designed for collectors who appreciate the finest craftsmanship and radiant aesthetics.

*This watch comes with the Original Rolex hang tag.

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Prepare to immerse yourself in the epitome of luxury and refinement with the Rolex Day-Date 40 Platinum Diamond Bezel Diamond-Paved Dial 228396TBR. This extraordinary timepiece is a true work of art, showcasing the perfect fusion of exquisite craftsmanship and breathtaking beauty. 

The watch features a magnificent platinum case that exudes exclusivity and opulence. Its diamond-set bezel adds a touch of brilliance, elevating the watch to new heights of glamour and prestige. Each diamond is meticulously selected and expertly placed, creating a scintillating display of light and allure. 

The diamond-paved dial is a sight to behold, captivating the eyes with its dazzling brilliance. The intricate pattern of diamonds creates a mesmerizing display that catches the light from every angle, turning this timepiece into a true statement of luxury and sophistication. The luminous platinum hands and hour markers provide optimal legibility, while the iconic Rolex crown at 12 o'clock symbolizes the brand's heritage and commitment to excellence. 

Driven by Rolex's renowned automatic movement, the Day-Date 40 ensures exceptional accuracy and reliability, making it a trusted companion for every moment. The President bracelet, meticulously crafted from platinum, not only enhances the watch's overall allure but also offers unparalleled comfort and durability. 

Indulge in the allure of the Rolex Day-Date 40 Platinum Diamond Bezel Diamond-Paved Dial 228396TBR, a timepiece that transcends time and trends. This remarkable watch is a true reflection of your discerning taste and appreciation for the finer things in life. Whether attending a grand event or enjoying a casual outing, this iconic Rolex watch will grace your wrist with elegance and confidence. Experience the pinnacle of horological excellence and immerse yourself in the world of luxury with this extraordinary timepiece.

Reference number
228396TBR
Model
Day-Date
Movement
Automatic
Case Material
Platinum
Bracelet Material
Platinum
Dial
Diamond-Paved
Case Diameter
40mm
Year
2023
Condition
New
Box & Papers
Original Box, Original Papers

100% Authenticity Guarantee

All watches sold by Wrist Aficionado are guaranteed to be 100% authentic. We are NOT an authorized retailer due to the highly limited nature of the items and brands we carry. We hand select only the most desirable pieces from a network of trusted vendors and clients who deal directly with the original manufacturers and retail boutiques. On top of this, every watch that we offer goes through a meticulous authentication process by a highly-trained watchmaker to ensure that it is in proper working order and uses all original parts that match the serial number on the original documentation. 

In the interest of ensuring the trust and safety of our clients, we will gladly authenticate any pieces you have purchased from other retailers as well. This complimentary evaluation is available at any one of our three physical boutiques — NYC, Beverly Hills, and Miami.

Warranty

New and pre-owned watches purchased from Wrist Aficionado are covered by either our complimentary 1 year warranty or the remainder of the original manufacturer warranty on the watch. Our warranty covers manufacturing defects that impact the mechanical function of the watch. We do NOT cover cosmetic defects, normal wear and tear, loss, theft, or damage as a result of misuse, water damage, etc. Any third party service or modification completed after purchase will render this warranty null and void. Eligibility to process a warranty claim is determined at our sole discretion. Due to the nature of vintage watches and availability of parts, we cannot offer our warranty for vintage pieces.

Concierge Service

Wrist Aficionado is dedicated to offering the highest level of service available. Owning your next timepiece begins with a simple inquiry — via boutique visit, call, text, email, or even Instagram message. From there, one of our concierges will guide you through the process of selecting your next timepiece. 

Obtaining the unobtainable has never been so easy.


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