{"product_id":"rolex-day-date-36-128398tbr-yellow-gold-champagne-diamond-dial-president-diamond-bezel-2026","title":"Rolex Day-Date 36 128398TBR Yellow Gold Champagne Diamond Dial President Diamond Bezel (2026)","description":"\u003cp\u003eThe Rolex \u003ca href=\"https:\/\/wristaficionado.com\/collections\/rolex-day-date\"\u003eDay-Date\u003c\/a\u003e 128398TBR is a sophisticated blend of luxury and contemporary style, crafted from yellow gold. Its 36mm case is highlighted by a diamond-set bezel, adding a refined touch to its iconic silhouette. The TBR suffix in the reference denotes a bezel set at the factory rather than added afterwards, a distinction collectors treat as decisive on gem-set Rolex. Introduced in 1956, the Day-Date was the first wristwatch to show the date alongside the day of the week spelled out in full, and in solid yellow gold it holds to the collection's founding rule that the Day-Date is made only in gold or platinum. The standout champagne dial features diamond hour markers, offering a warm and classic aesthetic.\u003c\/p\u003e\u003cp\u003eThe day is spelled out in full at 12 o'clock and the date at 3 o'clock sits beneath Rolex's signature Cyclops lens, while the President bracelet, created for the Day-Date at its 1956 launch, enhances both elegance and comfort with its semi-circular three-piece links. Perfectly balancing functionality and luxurious design, the Day-Date 128398TBR is a timeless statement piece for those who appreciate bold yet refined timepieces.\u003c\/p\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":49356941951220,"sku":"WAC-M128398TBR-0037-295B4C","price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0266\/7141\/5373\/files\/rolex-day-date-36-128398tbr-yellow-gold-champagne-diamond-dial-president-diamond-bezel-2026-rolex-1258209490.jpg?v=1789040711","url":"https:\/\/wristaficionado.com\/products\/rolex-day-date-36-128398tbr-yellow-gold-champagne-diamond-dial-president-diamond-bezel-2026","provider":"Wrist Aficionado","version":"1.0","type":"link"}